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Introducing Digital Journalism Camp’s keynote speaker: Mark Luckie of The Washington Post and 10,000 Words


Digital Journalism Camp is all about innovation and I’m excited to announce a keynote speaker who is the embodiment of that idea: Mark Luckie, founder of and the national innovations editor for The Washington Post.

Luckie is a multimedia journalist, an author and even an award-winning designer, but he’s probably best known for his blog, 10,000 Words. Since its launch in 2007, the site has become one of the top resources for journalists who are hungry for new tools and ideas.

In an interview with Idea Lab last year, Luckie described the concept his book, The Digital Journalist’s Handbook, was built on, but he could have just as easily been talking about the blog: “[T]here’s more to digital journalism than photos and video. There’s slideshows, databases, maps and more. […] Many professionals who teach online journalism use terms and examples that the beginning journalist isn’t familiar with. It’s all about making it as simple as possible.”

Over the years, that formula proved very successful – so much so that MediaBistro’s parent company, WebMediaBrands, bought 10,000 Words last October for an undisclosed price. Earlier that year, Luckie had made another big move: to the national desk at the The Washington Post. The Nieman Journalism Lab covered the hire. “Luckie,” wrote Megan Garber, “embodies the kind of learn-it-yourself/do-it-yourself ethos that is increasingly common — and even essential — in digital journalism: gather the tools you need, build a community, follow your own interests and passions and quirks.”

I can’t think of a better description of what’s going to take place at Digital Journalism Camp. In his role at WaPo, Luckie is developing a Web strategy for the national section. But his job isn’t just about finding what’s “cool.” In fact, the word “cool” isn’t a word Luckie likes to use. In his very first post on 10,000 Words on July 11, 2007, he wrote that, “A lot of conversations about new multimedia/interactive stories begin with the question ‘Wouldn’t it be cool if?'”

“Yes there are a lot of cool things that newspapers, radio and tv can incorporate into their online presence. But are they really useful? Personally, I’ve excised the word “cool” from my work-related lingo and replaced it with “innovative.” Users are better served when we can bring them new, creative, innovative ways of interactive storytelling that also advance the medium.”

Almost four years later, that still rings true. On May 14, come join Luckie and the Pacific Northwest’s journalism and tech communities as we continue to reshape the media business.

Take the Digital Journalism Camp survey and then RSVP!


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